There is no point even in mentioning just how important websites are for your business. You increase your reach, you become more trustworthy, and you become that much easier to find online.
In other words, having a website is non-negotiable.
However, the first choice you need to make is – are you going to go with something custom-built, or choose from a variety of templates?
In this article, we will delve into the advantages and disadvantages of both options. Read on, and find out what’s best for your business.
What Are Template Sites?
Let’s start with templates.
Template sites are sites that offer pre-designed web templates. These templates can be used to create a website without having to hire a web designer or developer.
Template sites usually have a wide selection of template designs to choose from, and they often offer customization options so you can make your site unique.
Many template sites also offer features like eCommerce integration and WordPress compatibility.
How To Set Up a Template Site
Setting up a template site is usually pretty simple. Most template sites will offer step-by-step instructions on how to get started.
Typically, you’ll just need to choose a template, enter your website’s content, and then publish your site.
Some template sites may require you to create an account before you can start using their templates.
The Advantages of Template Sites
Building a website from scratch can be a daunting task, especially if you’re not a web developer or designer.
Fortunately, template sites are an easy solution to this issue. But let’s dive into the nitty-gritty and find out exactly why they are so useful.
Quick and easy
Template sites are also much easier to set up than custom websites. This is because everything is already built and ready to go – all you need to do is add your own content and images.
Wide range of options
When you use a template site, you’ll have a wide range of designs and features to choose from. This means that you can find a template that perfectly suits your needs and the image you want to portray.
Template sites are also much more flexible than custom websites. This is because they’re easy to update and change – you can add or remove pages, change the design, and so on. This flexibility can be very useful if you need to make frequent changes to your website.
Search engine friendly
Template sites are also typically much more search engine friendly than custom websites. This is because they’re designed with search engine optimization (SEO) in mind, and they often come with built-in features that make it easier for search engines to find and index your website.
If you’re looking for a cost-effective, quick, and easy way to build a website, then a template site may be the perfect solution for you.
With a wide range of designs and features to choose from, you can find a template that perfectly suits your needs. And, because they’re easy to update and change, you can make frequent changes to your website without having to pay for a new custom website each time.
What are the disadvantages of using a template site?
Of course, we also need to talk about potential issues template sites can have.
When you use a template site, you have limited control over the design and layout of your website. This can be restrictive if you have specific ideas about how you want your website to look.
Lack of uniqueness
Template sites can also make your website common. If you’re using a popular template, then chances are that many other people are using the same template – which can make your website look like everyone else’s.
As mentioned above, template sites can be less flexible than custom websites. This means that if you want to make major changes to your website, you may need to purchase a new template.
Some template sites may also offer lower quality than custom websites. This is because they’re not always designed with the same level of care and attention to detail. As a result, they may not look as professional or be as functional as you’d like.
Overall, template sites can be a great solution for quickly and easily creating a website. However, they do have some limitations that you need to keep in mind.
What Is Custom Web Design?
Custom web design is the process of creating a unique website that is tailored to the specific needs and goals of anDenver seo aDenver seo agencygency individual or business.
Unlike template-based or generic websites, custom websites are designed from scratch using a variety of techniques and tools to create a site that is both visually appealing and functionally effective.
Custom web design can be used for a wide range of purposes, from creating an online store or portfolio to developing a complex corporate website. In most cases, custom web design is more expensive than using a template or pre-made design, but the end result is often worth the investment.
How Custom Web Design Works
So, first, you have to have someone build the site for you. It’s best if you go local, so, hire a Denver seo agency if you are in Denver.
Then, know that when you commission a custom web design, you will work closely with a team of designers, developers, and other professionals to create a website that meets your specific needs.
The process usually begins with an in-depth consultation to discuss your goals, target audience, and any other important factors that will influence the design of your site.
Once the initial planning is complete, the design team will begin creating mockups and prototypes of your site. This is where you will have the opportunity to provide feedback and make changes to the design before it is finalized.
Once the design is complete, the development team will begin building the actual website. This process can take several weeks or even months, depending on the size and complexity of the site.
When the website is launched, you will typically have a team of people available to help you with any ongoing maintenance or updates that may be needed.
In some cases, you may be able to manage these tasks yourself, but it is always a good idea to have someone on hand who can help if needed.
The Advantages of Custom Web Design
If you’re running a business, it’s important to have a website that reflects your brand and helps you stand out from the competition. A custom website can do just that. Here are four benefits of custom websites over template websites:
Custom websites are designed to reflect your brand.
A custom website is designed specifically for your business. This means that every aspect of the website, from the color scheme to the layout to the content, is carefully crafted to reflect your brand. This helps you build a strong online presence that accurately represents your business.
Custom websites are more engaging.
A custom website is designed with your specific goals and target audience in mind. This allows for a more engaging user experience that leads to better conversions.
Custom websites are more flexible.
Custom websites are built on a flexible platform that can be easily customized to meet your changing needs. This means that you can make changes to your website as your business grows and evolves.
Custom websites are more scalable.
A custom website is built to scale along with your business. This means that as your business grows, so does your website. This allows you to keep up with the demands of your growing customer base without sacrificing quality or functionality.
The Disadvantages of Custom Web Design
Custom websites offer many benefits over template websites. However, we should also talk about the potential issues you might face when going with a custom website.
You may have to compromise on certain features
When you go with a template website, you may have to compromise on certain features that you would otherwise get with a custom website. This is because template websites are not always as flexible as custom websites.
So, if you have your heart set on a certain feature, you might want to consider going with a custom website instead.
You may have to pay more
In general, custom websites tend to cost more than template websites. This is because you are paying for the development and design of the website from scratch. However, this extra cost may be worth it if you want a truly unique website that meets all of your specific needs and requirements.
You may need to wait longer
Custom websites can take longer to develop than template websites. This is because all of the design and development needs to be done from scratch. So, if you are in a hurry to get your website up and running, a template website might be a better option for you.
You may not get the exact look you want
With a custom website, you have complete control over the design and layout of your site. However, with a template website, you may be limited in terms of what you can change. This means that you might not be able to get the exact look that you want for your website.
You may not be able to use all of the features you want
Template websites often come with a set of features that you can use. However, custom websites allow you to add and remove features as you see fit. So, if there is a feature that you really want but can’t find on a template website, you may be out of luck.
You may have to pay for support
If you run into any problems with your template website, you may have to pay for support from the template provider. On the other hand, custom websites usually come with free support from the development team.
And there you have it, folks, a list of advantages and disadvantages, a list of differences between custom web design and templates.
Note that every business is different. Each of these advantages or disadvantages might prove more, or less, important based on your needs. So, choose wisely.